Wednesday, April 28, 2010

Aeffe: More Boutique than Brawl

at Aeffe sale when designers such as Moschino are featured. A respite from the hoarders at virtually every sale this season. Selection smaller than year's past, most likely wiped out by yesterday's friends & family preview which was mobbed according to a number of sales staff and a few returnees. A brave man was the first one in the dressing room and the women had to wait - but just a few minutes. If you are looking to add to your collection, go! Explore lower priced lines lines like Moschino Cheap & Chic and Moschino Love - they are scattered on the left side of the room and in the back of the second room. There are more broken zippers and ripped side hems than usual - probably from yesterday's enthused bargain shoppers. Many regular die-hard Moschino sample sale fans in the room - feels like a reunion - the regulars wearing flats, the newbies high heels. Staff helpful - ask if the offerings are this season's or last year's. Shoppers sharing their castoffs - a jacket of mine was an item that was gingerly handed over with grace and good intentions - she even offered the matching skirt. Timeless advice - don't buy what's already in your closet! Prices are an additional 20% off what's marked. I have a decade old Moschino dress and jacket festooned with brightly colored buttons that generated more than two dozen compliments last weekend - pick the right pieces and you'll be getting props for years to come.
30 West 56th Street until Saturday

<3 Nancy Brenner

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